I'm a coder, With a
Healthy Obsession For Process & Efficiency
A Designer of Systems
I’ve always been drawn to solving puzzles. Whether it was board games with my siblings or complex web challenges, I love finding the simplest path through a complicated process. Over the past 10 years, I channeled that obsession into designing systems and workflows that make web development faster and more efficient.
As Director of Web Development at Vendilli Digital, I led a team that reduced development times drastically—helping clients launch their marketing campaigns in weeks instead of months. Building the right systems isn’t just a coding challenge; it’s about taking care of a whole team and ensuring everyone can shine.
Where I've Been
I’m now a freelance developer with numerous agency clients.
As Vendilli began purchasing other marketing agencies, our team steadily grew and I evolved from a senior developer to a director role. My reponsibilities expanded to hiring and management, as well as creating standards, workflows, and a unified process for all developers.
I became a full-stack developer for Vendilli, working primarily in a LAMP stack with Wordpress & Laravel. My team and I worked together to craft stellar websites and successful marketing campaigns for B2B industry clients.
I wore numerous hats as a designer, developer, and strategist for a range of B2C companies while working at Ten Tree Media. Clients include auto parts manufacturers, clothing & accessory retailers, spa & skincare retailers, etc
In my first job as a web developer, I built websites for local small businesses in upstate New York at Rockland Web Design. Here I refined my core front-end development skills, while occasionally branching into design work.